So why is this t-shirt any different from the rest? Well, design wise there is actually quite a difference. We have been glancing quite a bit at t-shirts of the past, and the sleeves are what you would expect someone to wear beneath a 50's Marlon Brando style jacket, i.e. they are shorter that those of contemporary shirts that tend to end somewhere way to close to the elbow. The neck is a bit wider because, hell, if you've made the effort to put on your Thor's hammer necklace, you'll want it to show, right? This feature will also add to the attention you get from the womenfolk, especially if you wear it when you are doing deadlifts. As a last design-point, this t-shirt does not have that vulgar, skin-tight fit of most gym tees. The sleeves will leave a little bit of room for your shoulders (as long as you're not flexing) and if your proportions are right, it will be a little bit tighter over the chest than over your belly.
As far as the construction goes, at Ulbator we will perform any extra step, operation or process that adds to the quality and dependability of the garment and our t-shirt is no exception to this rule. For instance, just as with the "short for the kind of guy who likes to do sports but will also have a beer and a couple of cigarrettes every now and then", any seam that will be under stress is reinforced. That way, you can count on our garments not to tear apart when you're squatting at the gym or grappling at the dojo.
Right now we're evaluating the fabric of the t-shirt. The first one we have tried is rayon fiber, and it has worked very well so far. We still want to field test one or two other materials before making the final call. Perfection is institutionalized at ulbator.
To sum things up; no extra pocket for your iPhone, no integrated GPS, no laboratory developed NASA astronaut material. Just plain ol' exquisite design, proven materials and reliable construction. I'm planning to call it "for the elite" t-shirt. How do you like the sound of that?
By the way, I had a coffee with a friend the other day, and he was whining about the quality of the photos on the web page, something that I have adressed briefly in the past. So in the name of being difficult and stubborn and not paying attention to anyone's well intended advice, here are a couple of grainy, un-edited (but cropped) photos of our "for the elite" t-shirt, shot with the same old compact camera as always.